Campaigners believe an “opt-in” service for online pornography would help protect children from viewing inappropriate content on the internet.
Premier Christian Media Trust and SaferMedia want the Government to change the law so that internet service providers (ISPs) would be forced to introduce safeguards.
According to Premier, one in three 10-year-olds has viewed porn online, and the proposed changes would give parents greater control over what their children were able to access on the web.
Measures
Peter Kerridge, chief executive of Premier Christian Media Trust, said: “Our kids are a vital target for those who deal in the world of online pornography.
“We already recognise the need for measures to protect our children from sex and violence in films, video games and on TV.
“That same principle should be extended to the internet.”
Safety
He continued: “This measure will give adults the choice to access pornography whilst giving children the freedom to surf the internet safely.”
Claire Perry, Conservative MP for Devizes in Wiltshire, also backed the campaign and urged worried parents to write to their local politicians as well as to the Secretary of State Jeremy Hunt on the issue.
The news comes as TalkTalk announced a new development designed to combat the sexualisation and commercialisation of childhood.
Choice
Currently 240,000 parents have voluntarily signed up to its existing HomeSafe service, which gives them the opportunity to block access to inappropriate websites.
But under the new scheme, for new customers only, parents will be unable to activate their broadband package until they make a mandatory decision on the level of such controls.